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November 9, 2021
Moving Upstream in Your Client Work
Greetings from my last trip to the cabin. We’ve enjoyed this isolated spot on the Cumberland Plateau for 13 years. I’m sitting on a bench, right now, looking over a […]
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: Moving Upstream in Your Client Work
Clients
,
Expertise
,
Growing Your Business
,
Growth
,
Managing Clients
,
The Work
October 17, 2021
Winning the Recruiting Wars
by Jonathan Baker As an owner, there are a handful of things you should be intimately involved with, regardless of the size of your firm. One of those things is […]
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: Winning the Recruiting Wars
Management
,
Managing People
October 6, 2021
Okay, I'll Do It: My Predictions for the Field Over the Next Year
My podcast co-host is always saying that “experts” have a duty to predict the future. But since I’m not sure he’d be comfortable declaring that I’m an expert, I’m not […]
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: Okay, I’ll Do It: My Predictions for the Field Over the Next Year
Benchmarking
,
Clients
,
Developing Processes
,
Management
,
Managing Clients
,
Managing People
September 26, 2021
How Well Do You Really "Know" Each Of Your Team Members?
As people we want to be known for who we really are. We want the discovery to be so real that they see us naked and don’t turn away. Well-known […]
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: How Well Do You Really “Know” Each Of Your Team Members?
Management
,
Managing People
August 19, 2021
Your Firm Should Be A Team—Not A Family
Marketing services firm owners are usually proud when their employees describe the company’s culture as a family. They shouldn’t be proud, though. They should be worried. Companies should not strive […]
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: Your Firm Should Be A Team—Not A Family
Management
,
Managing People
,
Roles
August 13, 2021
Options for that Single Performance Benchmark to Watch
Few principals do a good job, at the outset, monitoring the firm’s financial performance. You’ll typically focus more on cash than profit, and only about one-fourth of you enjoying processing […]
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: Options for that Single Performance Benchmark to Watch
Benchmarking
,
Developing Processes
,
Finance
,
Management
,
Managing People
August 1, 2021
The Three Roles At Your Firm That Stem From Failed Careers
I’ve been wanting to write about this for a long time, after experimenting with the concept and bouncing it off a few people. I feel like there’ll be lots more […]
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: The Three Roles At Your Firm That Stem From Failed Careers
Management
,
Managing People
,
Roles
July 26, 2021
How to Write Your Own Firm's Tagline
Some of you are getting stuck on the slogan or tagline stage of things. We’ve only actually been using them for about three centuries, and the word itself traces back […]
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: How to Write Your Own Firm’s Tagline
Growing Your Business
,
Growth
,
Management
,
Managing People
,
Roles
July 11, 2021
I Struggle With Mental Health. Maybe You Do Too.
This isn’t me being brave. This isn’t me crying for help. This isn’t me with any answers. It’s just me, David, trying to normalize talking about any struggles you may […]
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: I Struggle With Mental Health. Maybe You Do Too.
Growing Your Business
,
Growth
,
Management
,
Managing People
,
Roles
July 7, 2021
Quit Listening to Ruth
Ruth is this person whispering in your ear, several times every single day. She’s never short of reasons why you should lower your pricing or compromise. She’d be a lot […]
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: Quit Listening to Ruth
Benchmarking
,
Developing Processes
,
Expertise
,
Managing Clients
,
Marketing
,
Marketing Yourself
June 22, 2021
How Could An In-House Department Be As Good As a Private Firm?
Nearly all of you, regardless of your positioning, are going to need to deal with the existence of in-house departments. Some of your best clients outsource everything to you and […]
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: How Could An In-House Department Be As Good As a Private Firm?
Clients
,
Managing Clients
June 6, 2021
Can You Be An Absentee Owner of a Digital, Marketing, or Creative Firm?
Doing this a number of years gives me a longer arc to see how some things have changed in the industry, and an entirely recent development is this crazy idea […]
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: Can You Be An Absentee Owner of a Digital, Marketing, or Creative Firm?
Management
,
Managing People
,
Succession
,
Succession and M&A
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