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- In Blair's experience, the most common reason a lead generation plan doesn’t get executed is it doesn’t recognize and leverage the strengths or motivations of the individuals executing. LINKS "The Best […]
- David describes the differences in what kind of people principals should hire during the early stage of their creative firm’s development when it’s all about “what we can afford,” the middle stage […]
- Blair borrows a concept from finance and fitness to help creative agencies find the balance between low risk and high risk pricing strategies.