The leading authority on positioning, reinventing, and selling firms in the creative and digital space
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Marketing services firms like yours don’t often fail because your work isn’t good enough—it nearly always is. No, you struggle because of the quality of your business decisions, often in these key areas:
Performance benchmarking
What should be on the financial dashboard and where do the gauges read red, yellow, and green? How does the firm’s performance compare with other firms in the same space?
Positioning your firm
How do you set yourself apart from the sea of other firms in the marketplace? And how do you concentrate on the right lead generation activities to move from being busy to commanding a price premium?
Succession planning and M&A
How would you transition this firm to an outside buyer or an employee? What is your firm worth? What can you do to increase your company’s value?
Events
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Read more: A Note to You: Consumed with GratitudeI am consumed with gratitude, but I’m not entirely sure why. My parents weren’t particularly grateful, taking the position that they were giving up so much to be medical missionaries […]
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Read more: “Sell Your Professional Service Firm: A Primer”I’m so excited to announce the release of Selling Your Professional Service Firm: A Primer. I’ve chronicled the writing process along the way, so it’s not like it’s a surprise that […]
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Read more: Admit Your Control Freak TendenciesBrad Farris, one of our speakers at the recent Mind Your Own Business conference, made an interesting point in his presentation: your management style—the things you hold onto, even though you whine […]
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Benchmarking
Positioning
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Lead Generation
Staffing & Roles
Future Proofing
Valuation
Merger & Acquisition
Total Business Reset
Benchmarking
Positioning
Service Offerings
Lead Generation
Staffing & Roles
Future Proofing
Valuation
Merger & Acquisition
New Business Audit
Benchmarking
Positioning
Service Offerings
Lead Generation
Staffing & Roles
Future Proofing
Valuation
Merger & Acquisition
Benchmarking
Benchmarking
Positioning
Service Offerings
Lead Generation
Staffing & Roles
Future Proofing
Valuation
Merger & Acquisition
Staffing & Roles
Benchmarking
Positioning
Service Offerings
Lead Generation
Staffing & Roles
Future Proofing
Valuation
Merger & Acquisition
Valuation
Benchmarking
Positioning
Service Offerings
Lead Generation
Staffing & Roles
Future Proofing
Valuation
Merger & Acquisition
Prepare For Sale
Benchmarking
Positioning
Service Offerings
Lead Generation
Staffing & Roles
Future Proofing
Valuation
Merger & Acquisition
M&A
Benchmarking
Positioning
Service Offerings
Lead Generation
Staffing & Roles
Future Proofing
Valuation
Merger & Acquisition