Articles

Filter by Topic

Managing People
Managing Clients
Marketing Yourself
Growing Your Business
Succession and M&A
Developing Processes

April 17, 2022

Lobbing Facts Over The Wall…Or Having Real Conversations

Today, I’ve got nothing about how to make better business decisions while running your independent marketing, digital, or creative firm. Instead, I’m just going to share something that’s been on […]

Management, Managing People

April 3, 2022

Leadership Is Often Letting Your Friends Down At a Pace They Can Absorb

As a kid, my parents used to drag the three of us boys into the city (a 9 hour drive) to get our annual physicals. Though I didn’t think too […]

Marketing, Marketing Yourself

March 27, 2022

Why You Might Want To Leave Your Content Ungated

My goal is to have you reevaluate your instinctive decision to gate your content (i.e., put it behind a form that the prospect must complete in order to get access […]

Marketing, Marketing Yourself

March 20, 2022

The Downsides of Being An Architect Versus A Builder

Do you want to be an architect…or a builder? A strategist/advisor or a skilled craftsperson who makes things happen? It’s a serious mistake to think one is better than another. […]

Marketing, Marketing Yourself, The Work

March 12, 2022

Your Core Values Need To Actually Start Meaning Something

You read the title, and you already know that this article isn’t relevant for you. Sure, those other guys slap their core values on their website and don’t give two […]

Management, Managing People

March 7, 2022

Planning On Capacity And Growth In An Uncertain World

In an interconnected world, the possibility of local disruption is magnified when events halfway around the world pop up. Supply chain disruptions, foreign wars, and disease that travels by plane […]

Clients, Growing Your Business, Growth, Management, Managing Clients, Managing People, Roles

February 26, 2022

The Problem With How Our Industry Understands Project Management

When I do a Total Business Reset of a firm, there are six modules we work through, and one of those is around roles and people and how to structure […]

Developing Processes, Managing Clients, Managing People

February 21, 2022

Be Careful How You Allocate Your “Engagement Units”—They May Not Grow Back

I look back fondly on all of the jobs I had when we had two young kids and I was in grad school for five years, full-time: The money was […]

Clients, Expertise, Management, Managing Clients, Managing People

February 13, 2022

What Does and Doesn’t Happen After You Specialize?

A few positioning questions come up with nearly every client I work with, either sooner or later. The Total Business Reset ($22k for most firms) covers these six modules, usually […]

Expertise, Managing Clients, Marketing, Marketing Yourself

February 6, 2022

How Open Should You Be About Your Firm’s Finances?

We live in different times. Just twenty years ago it wasn’t uncommon for the team to have no idea what the hourly rate was, they weren’t allowed to see proposals, […]

Developing Processes, Managing People

January 26, 2022

Don’t You Dare Go Back To The Way Things Were!

Most of my flying (mostly in a Piper Lance) was from northern Indiana, where we lived in a small town for twelve years. One of the reasons we moved was […]

Management, Managing People

January 17, 2022

I Don’t Know How To Hire You. Really. I Don’t.

I don’t know how to hire you. Sorry, but that’s true. (I’m your prospective client in this story.) I’m kind of intrigued, but then again I’m a little afraid to […]

Expertise, Managing Clients, Marketing, Marketing Yourself

Pages: 12345678910111213141516171819202122232425262728

Articles

Filter by Topic

Advisory Services

M&A Services