Write The Damn Book Already

I hesitate to use the word “seminar” for this, because it’s not going to be a bunch of lectures, but more of a hands on workshop where I’ll work through:

• When and why to write a book.
• Developing the concept.
• Rounding out the research.
• How to write it.
• Three options for getting it published.
• Technicalities: copyright, cover, design, illustrations, trim size, editing, proofreading, etc.
• Print and Kindle and Audible considerations.
• What promotion avenues work (and what don’t).
• Cost and revenue expectations.
• Making sure it impacts your firm and your personal career.

But it’ll be a small group (capped at 20, but probably 12 there), and each of us will help shape every person’s concept, we’ll start a small group to stay in touch, and will move this forward.

Many of you have a book in you, and there’s nothing quite like spending deep time with a subject to learn more than you could ever dream. It’ll change you, first; forget about the rest of it, because that’s all gravy.

Atlanta, 6:30p dinner on Tuesday night, April 7, and then 8:30a-4:00p on Wednesday, April 8. Previous authors welcome.